{"id":170,"date":"2025-12-18T18:19:21","date_gmt":"2025-12-18T18:19:21","guid":{"rendered":"https:\/\/heathersjoy.com\/play\/?page_id=170"},"modified":"2025-12-19T16:26:18","modified_gmt":"2025-12-19T16:26:18","slug":"ploppals","status":"publish","type":"page","link":"https:\/\/heathersjoy.com\/play\/projects\/ploppals\/","title":{"rendered":"Ploppals"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Ploppals<\/h1>\n\n\n\n<h3 class=\"wp-block-heading\">Affirmation toys with heart &#8211; and a mission to uplift.<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">Mission<\/h3>\n\n\n\n<p>To spark joy, self-worth, and emotional resilience through playful products that carry messages of love &#8211; designed to uplift individuals and support communities.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">What Lights Me Up<\/h3>\n\n\n\n<p>Ploppals is one of the most expansive and creatively rewarding journeys I\u2019ve taken. It\u2019s a brand in motion &#8211; a living work-in-progress that continues to teach me about the power of persistence, collaboration, and heart-led business building.<\/p>\n\n\n\n<p>I started this project through a mentorship program called <em>The Rainmaker Family<\/em> &#8211; a community full of soul, support, and big-hearted encouragement. Through that experience, I began dreaming up a brand that could deliver something playful and meaningful to people of all ages.<\/p>\n\n\n\n<p>At the heart of Ploppals are affirmation plushies &#8211; soft, silly, love-filled characters that remind us: <em><strong>You\u2019re already enough. You are lovable just as you are.<\/strong><\/em><br>That message is simple, but I believe it has the power to change lives.<\/p>\n\n\n\n<p>What I love most about this brand is the learning. I\u2019ve stepped into new creative fields &#8211; illustrating, animating, writing songs and scripts &#8211; and woven them into a cohesive brand built on joy. I\u2019ve also had the deep pleasure of collaborating with global teams &#8211; marketers, photographers, graphic designers, and sourcing experts &#8211; each one helping me grow this vision into something real.<\/p>\n\n\n\n<p>And I\u2019m just getting started.<\/p>\n\n\n\n<p>Ploppals is built to scale &#8211; not for the sake of profit, but for the purpose of reach. I look forward to partnering with nonprofits and like-hearted organizations to bring these messages of affirmation into the hands of those who need them most.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Tools &amp; Roles<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brand development &amp; storytelling<\/li>\n\n\n\n<li>Character illustration &amp; plush prototyping<\/li>\n\n\n\n<li>Animation &amp; music production<\/li>\n\n\n\n<li>Copywriting (affirmations, packaging, product pages)<\/li>\n\n\n\n<li>Logo &amp; visual identity design<\/li>\n\n\n\n<li>Packaging &amp; insert creation<\/li>\n\n\n\n<li>Sourcing &amp; manufacturing coordination<\/li>\n\n\n\n<li>SKU management &amp; Global Product Code setup<\/li>\n\n\n\n<li>Amazon listings, Etsy shops, Shopify &amp; TikTok Shop<\/li>\n\n\n\n<li>Copyright, trademark &amp; intellectual property<\/li>\n\n\n\n<li>Business structure &amp; legal setup<\/li>\n\n\n\n<li>Profit First accounting &amp; bookkeeping workflows<\/li>\n\n\n\n<li>Standard Operating Procedures (SOPs)<\/li>\n\n\n\n<li>Time blocking &amp; creative workflow design<\/li>\n\n\n\n<li>Collaboration with international teams<\/li>\n\n\n\n<li>Custom GPTs &amp; AI tools for creative systems<\/li>\n\n\n\n<li>E-commerce listings &amp; digital strategy<\/li>\n\n\n\n<li>Funnels and Automation creation with Go High Level<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">What It Teaches Me<\/h3>\n\n\n\n<p>Ploppals is teaching me how to dream bigger &#8211; while staying rooted in purpose. It\u2019s stretching my creativity into new forms: product design, animation, music, partnerships. It\u2019s reminding me that joyful, kind-hearted business can be both powerful and playful.<\/p>\n\n\n\n<p>It\u2019s also teaching me patience. Brand building takes time. But when that brand is rooted in love, collaboration, and the desire to do good? Every step feels worth it.<\/p>\n\n\n\n<p>Ploppals continues to show me that the right message, in the right form, at the right time\u2026 can uplift someone\u2019s entire day. Maybe even their life.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Learn More + Visit<\/h3>\n\n\n\n<p>Want to explore this project further?<\/p>\n\n\n\n<p><strong>Website:<\/strong><br><a href=\"https:\/\/ploppals.com\" target=\"_blank\" rel=\"noreferrer noopener\">ploppals.com<\/a><\/p>\n\n\n\n<p><strong>Instagram:<\/strong><br><a href=\"https:\/\/instagram.com\/ploppals\" data-type=\"link\" data-id=\"https:\/\/instagram.com\/ploppals\">@ploppals<\/a><\/p>\n\n\n\n<p><strong>Facebook<\/strong><br><a href=\"https:\/\/www.facebook.com\/groups\/joinploppals\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/groups\/joinploppals<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ploppals Affirmation toys with heart &#8211; and a mission to uplift. Mission To spark joy, self-worth, and emotional resilience through playful products that carry messages of love &#8211; designed to uplift individuals and support communities. What Lights Me Up Ploppals is one of the most expansive and creatively rewarding journeys I\u2019ve taken. It\u2019s a brand [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":160,"parent":85,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-170","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/pages\/170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/comments?post=170"}],"version-history":[{"count":8,"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/pages\/170\/revisions"}],"predecessor-version":[{"id":291,"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/pages\/170\/revisions\/291"}],"up":[{"embeddable":true,"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/pages\/85"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/media\/160"}],"wp:attachment":[{"href":"https:\/\/heathersjoy.com\/play\/wp-json\/wp\/v2\/media?parent=170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}