Ploppals
Affirmation toys with heart – and a mission to uplift.
Mission
To spark joy, self-worth, and emotional resilience through playful products that carry messages of love – designed to uplift individuals and support communities.
What Lights Me Up
Ploppals is one of the most expansive and creatively rewarding journeys I’ve taken. It’s a brand in motion – a living work-in-progress that continues to teach me about the power of persistence, collaboration, and heart-led business building.
I started this project through a mentorship program called The Rainmaker Family – a community full of soul, support, and big-hearted encouragement. Through that experience, I began dreaming up a brand that could deliver something playful and meaningful to people of all ages.
At the heart of Ploppals are affirmation plushies – soft, silly, love-filled characters that remind us: You’re already enough. You are lovable just as you are.
That message is simple, but I believe it has the power to change lives.
What I love most about this brand is the learning. I’ve stepped into new creative fields – illustrating, animating, writing songs and scripts – and woven them into a cohesive brand built on joy. I’ve also had the deep pleasure of collaborating with global teams – marketers, photographers, graphic designers, and sourcing experts – each one helping me grow this vision into something real.
And I’m just getting started.
Ploppals is built to scale – not for the sake of profit, but for the purpose of reach. I look forward to partnering with nonprofits and like-hearted organizations to bring these messages of affirmation into the hands of those who need them most.
Tools & Roles
- Brand development & storytelling
- Character illustration & plush prototyping
- Animation & music production
- Copywriting (affirmations, packaging, product pages)
- Logo & visual identity design
- Packaging & insert creation
- Sourcing & manufacturing coordination
- SKU management & Global Product Code setup
- Amazon listings, Etsy shops, Shopify & TikTok Shop
- Copyright, trademark & intellectual property
- Business structure & legal setup
- Profit First accounting & bookkeeping workflows
- Standard Operating Procedures (SOPs)
- Time blocking & creative workflow design
- Collaboration with international teams
- Custom GPTs & AI tools for creative systems
- E-commerce listings & digital strategy
- Funnels and Automation creation with Go High Level
What It Teaches Me
Ploppals is teaching me how to dream bigger – while staying rooted in purpose. It’s stretching my creativity into new forms: product design, animation, music, partnerships. It’s reminding me that joyful, kind-hearted business can be both powerful and playful.
It’s also teaching me patience. Brand building takes time. But when that brand is rooted in love, collaboration, and the desire to do good? Every step feels worth it.
Ploppals continues to show me that the right message, in the right form, at the right time… can uplift someone’s entire day. Maybe even their life.
Learn More + Visit
Want to explore this project further?
Website:
ploppals.com
Instagram:
@ploppals